Doah Kwon

Do “ah”. When do you say “ah”? Whenever I design and come up with solutions, I am like, “AH! I got this!”.

I am not only passionate about creating visuals but also experiences.



Lutein is a typographic packaging that illustrates four different pills for eye health. In order to stand out among other pills packages, the typeface is large, toned down, and modern.

Brooklyn Bookfair

To clearly convey the event, typography and illustration reference the images of books to create a strong visual identity.